DIGITAL TRAINING TO BOOST YOUR PROFESSIONAL DEVELOPMENT
We deliver an intensive and hands-on training program within a digital framework, covering a range of topics and specialities that are tailored to your team’s training requirements. Whether you are looking to further your individual professional development or want to send your business’s management team on a professional training course, our practical training modules provide what you need.
Each of our candidates are able to secure practical work experience working on innovative technology-driven projects across a number of sectors within the digital spectrum, giving Digital Bananas candidates a competitive edge over their peers. This approach makes all the difference, ensuring that all training candidates are able to hit the ground running when they return to the work environment.
Our training programs are fully accredited by the Digital Marketing Institute. Upon successful completion of a Digital Bananas Training Module, you leave as a qualified, accredited and highly experienced team member, ready to take on the world or add value to your current team.
Visit The Digital Marketing Institute
THE SYLLABUS ADVISORY COUNCIL IS UNIQUE TO THE DIGITAL MARKETING INSTITUTE.
This group of world renowned digital brands defines and validates Digital Marketing Institute syllabus content. The Council contributes to the development of internationally recognised standards supporting digital marketing education by ensuring the consistency of our industry-led training and certification programmes.
Search Marketing
Search marketing remains one of the most influential digital disciplines. We’ll teach you everything you need to know to build excellent Search campaigns from SEO to PPC and Analytics.
Mobile Marketing
Mobile is growing at a phenomenal rate. Learn how to integrate mobile into your marketing strategy using MCommerce, mobile advertising, Apps and Games marketing.
Social Media Marketing
Social is an increasingly competitive landscape. Keep ahead of the competition with in depth knowledge of building and analysing campaigns across established and emerging networks.
Digital Strategy & Planning
Digital now sits at the heart of your marketing strategy. Master the complexities of planning, executing and measuring integrated marketing campaigns.
WHY STUDY WITH US
The Digital Marketing Institute is the global certification standard in digital marketing. We have certified more professionals to a single, industry validated, standard than anyone else in the world. Our industry validated courses bridge the gap between traditional academia and the professional skills demanded by today’s digital employers.
The Global Standard
Digital Marketing Institute programmes are taught in over 70 countries around the world. We have certified more digital marketing professionals to a single standard than any other educator.
Study Anytime, Anywhere
Chose to study online using our interactive Class Network from anywhere in the world. Or study full time or part time with our network of education partners spanning 70 countries.
Industry Expert Lecturers
All course syllabuses are developed and taught by working digital professionals, meaning you are taught the very latest industry knowledge.
Industry Validated Syllabus
The DMI brings together the industry’s leading digital brands and agencies to create, validate and review our syllabus content, ensuring you are taught the latest digital skills sought by employers.
Structured Course Content
The Digital Marketing Institute’s product specialist team develop structured syllabuses of core learning items set against examination meaning every student, wherever you are, is certified to the same standard.
Accredited Programmes
Professional Diploma in Digital Marketing, Postgraduate and Masters Level Digital Marketing Institute programmes are mapped on to the European Qualifications Framework, giving students an academically and globally recognised qualification
The courses we cover
Professional Diploma in Digital Marketing
Module 1: Introduction to Digital Marketing
Module 2: Search Engine Marketing (SEO)
Module 3: Search Engine Marketing (PPC)
Module 4: Email Marketing
Module 5: Digital Display Advertising
Module 6: Social Media Marketing (part 1)
Module 7: Social Media Marketing (part 2)
Module 8: Mobile Marketing
Module 9: Analytics
Module 10: Strategy and Planning
Professional Diploma in Social Media Marketing
Module 1: Introduction to Social Media Marketing
Module 2: Content Creation
Module 3: Content Outreach
Module 4: Facebook
Module 5: Twitter
Module 6: LinkedIn
Module 7: Google+
Module 8: YouTube
Module 9: Future Trends
Module 10: Strategy and Planning
Professional Diploma in Mobile Marketing
Module 1: Introduction to Mobile Marketing
Module 2: Mobile Messaging
Module 3: Mobile Sites
Module 4: Mobile Apps
Module 5: Mobile Advertising
Module 6: Mobile Video
Module 7: Mobile Games Marketing
Module 8: Mobile Commerce
Module 9: Cross Channel
Module 10: Strategy and Planning
Professional Diploma in Search Marketing
Module 1: Introduction to Search Marketing
Module 2: SEO Setup
Module 3: SEO Content
Module 4: SEO Workshop
Module 5: PPC Advertising – Search
Module 6: PPC Advertising – Display Networks
Module 7: PPC Advertising – Video
Module 8: Analytics Setup
Module 9: Analytics Applied
Module 10: Strategy and Planning